The front (recto) bears a chromolithographic image predominantly featuring orange and red color fields, with a detailed representation of the Koh-I-Noor 1500 series pencil in yellow, graded HB. The text specifies the pencil’s intended users as “ARCHITECTS, ENGINEERS, ARTISTS AND GENERAL OFFICE USE.”.
The design centers on the iconic Morton Salt Girl in her yellow dress and umbrella, holding the blue salt container with the famous slogan “When it rains it pours,” which was introduced in 1914 to promote the product’s free-flowing quality in humid weather.
The reverse side is unprinted and contains the absorbent blotting surface, characterized by a blue fibrous paper typical of blotters from this period.
This advertising blotter originates from the period of the late 1940s to the 1950s, and served as a promotional item for Silver Springs, a tourist attraction located in Florida. The item features a chromolithograph illustration depicting a woman with dark hair observing a brochure.
The reverse is the functional side, consisting of a solid, fibrous blue blotting paper with a vertical crease, designed for absorbing fountain pen ink.
You will find that this bookmark is easy to spot, and the color looks fresh on any page.
